Marketing tips
Should vacation rental hosts advertise with Expedia through Travelnest?
14 Feb 2025
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By Sophie Eminson
If you’re a Travelnest host, you’ve got one golden rule; get your property in front of the right guests to maximise bookings. But with so many booking sites available through Travelnest, choosing the best fit isn’t always straightforward. One name is bound to come up again and again: Expedia.
Expedia is a titan in the travel industry, boasting an impressive portfolio of platforms like Hotels.com, Vrbo, and Trivago. With all this heavyweight visibility, listing your property with Expedia sounds like a no-brainer, but is it really worth turning that toggle to "on" in your Travelnest account?
Why Expedia could work wonders for your vacation rental
1. Massive visibility for your listing
Expedia isn’t just a travel site, it’s a global marketplace. With an enormous audience spanning millions of travellers, advertising with Expedia dramatically increases your vacation rental’s exposure.
When people plan trips, they’re not hunting down niche booking sites; they’re using platforms they already know and trust, like Expedia. Travellers are more likely to book when they see your rental on familiar, reputable platforms, and that's one less thing you need to worry about. Simply put, more eyeballs on your listing equals more potential bookings.
2. Smart, hands-free marketing
It’s not just about being visible, it’s about being found by the right guests. Expedia doesn’t just put your listing online and hope for the best. They take things several steps further with Smart marketing strategies throughout the year.
From seasonal promotions aimed at holidaymakers to predictive pricing algorithms built to fill gaps in off-peak seasons, Expedia keeps your property competitive without you lifting a finger. Imagine your property staying relevant, even when the travel market quietens down; that’s the Expedia effect.
3. The power of Travelnest + Expedia
If Expedia makes your property visible, Travelnest makes sure it’s manageable.
Vacation rental hosts working directly with Expedia may find juggling calendars, pricing, and guest communication overwhelming. But as a Travelnest host, you’ve got all of that handled seamlessly. Your Travelnest dashboard syncs everything from pricing strategies to availability across platforms (including Expedia), saving you time and headaches. Pair this with Travelnest's free optimisation calls, and you’ve got a winning formula to keep your property in peak condition.
The challenges of advertising through Expedia (and how Travelnest helps)
Every platform comes with challenges, and Expedia is no exception. However, when you advertise through Travelnest, many of these hurdles are handled for you.
1. Uncertain commission fees
Expedia charges commission fees for listings, and these can vary based on the type, size, and location of your property. That variability can be a headache for hosts, while knowing what you’ll pay upfront makes budgeting far easier.
Here’s the good news. If you’re with Travelnest, you pay one consistent, predictable fee. No surprises, no stress.
2. Lost brand identity
Expedia is brilliant for showcasing your property to a global audience, but it doesn’t necessarily give room for individuality. It’s their brand front and centre, not yours.
With Travelnest, your brand as a host still shines through. Your listing benefits from personalisation and attention to detail that can help your property stand out, even on large-scale platforms like Expedia. It’s the perfect blend of visibility and individuality.
3. Pricing restrictions
Some platforms, including Expedia, might impose stricter pricing rules or recommendations that don’t align with your preferences. For instance, minimum or maximum rates might feel restrictive, particularly if market conditions change.
Enter Smart Pricing with Travelnest. This nifty tool allows you the freedom to set your pricing parameters while still benefiting from dynamic adjustments tailored for market conditions. And if you want to override settings for a last-minute price drop or spike? That’s a matter of a quick toggle.
The ultimate question - should you advertise with Expedia?
Expedia is, without doubt, a powerhouse in the travel rental industry. Its global reach, round-the-clock marketing engine, and trusted reputation make it a top platform for hosts looking to maximise exposure and bookings.
But what about those occasional bumps in the road? This is where Travelnest swoops in to save the day. With Travelnest managing those unpredictable fees, preserving your brand identity, and giving you full control over pricing, the benefits of listing on Expedia far outweigh the downsides.
Diversify to maximise your bookings
One final piece of advice: never put all your bookings in one basket. Expedia is a fantastic option, but it shouldn’t be your sole focus. By listing your property on multiple platforms through Travelnest, you can reach an even broader audience, making every listing work harder to secure bookings.
Make Expedia work for you
If you’re not already advertising on Expedia, now's the time to consider it. Maximising visibility and tapping into their smart marketing strategies could be the boost your vacation rental has been waiting for, especially when Travelnest handles the heavy lifting.
Dive into your Travelnest account, switch Expedia to "on," and see for yourself. With greater reach, better guest connections, and Travelnest backing you every step of the way, it’s a decision that pays off.
Want expert support?
Curious to see how you can further enhance your listings? Book a free optimisation call with the Travelnest team today. Whether it’s working out pricing strategies, fine-tuning your descriptions, or navigating special features, we’re here to help you succeed across all platforms.
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