Maximise your Easter bookings: Essential tips for vacation rental hosts

Refresh your listing copy

To maximise your Easter bookings, it’s essential to refresh your listing copy. Start by conducting keyword research to optimise for search engines. Use tools like Airbnb’s search bar, WordStream to identify relevant long-tail keywords such as “Easter family-friendly vacation rental”. Incorporate these keywords naturally into your listing, including the title, description, and amenities.

Be sure to include Easter references in your listing copy. Highlight any Easter-themed events or attractions in your area, or mention how your property is perfect for an Easter family getaway. Summarise this in a compelling tagline, such as “Your private Easter oasis with hot tub overlooking stunning mountain view”.

With Travelnest, you can request a free optimisation call with one of our property experts to support your listing in securing many more bookings!

Highlight festive tourist attractions nearby

Don’t forget to enrich your guests’ experience by providing a comprehensive guide of local attractions and events, such as a petting zoo, or local Easter egg hunt. This will not only enhance their stay but also increase the chances of them booking your property. By implementing these strategies, you can effectively refresh your listing copy, optimise it for search engines, include Easter references, and highlight unique selling points, thereby attracting more Easter bookings.

Remember to make sure your listing appeals to families. Highlight how these attractions offer fun and engaging activities for all ages. This will make your property a top choice for families looking for an Easter getaway. Remember, the goal is to stand out from the crowd and draw plenty of bookings this Easter. So, let your enthusiasm for these festive attractions shine through your listing!

Provide Easter activity ideas for guests

To boost your Easter bookings, providing engaging activities for guests is a must. Start by creating a warm welcome pack, filled with local festive treats. This will instantly make your guests feel at home and excited for their holiday.

Next, include Easter egg designs in your rental space. This could be as simple as hanging painted eggs from a tree in the garden or placing a basket of decorated eggs on the dining table. These little touches will add a festive feel and make your property stand out in guests’ memories.

Ultimately, enhancing the guest experience is key to maximising your Easter bookings. By providing a warm welcome, festive decorations, and a range of activity suggestions, you’ll ensure your guests have an unforgettable Easter vacation, making them more likely to book with you again in the future.

Advertise vacant dates

Check your calendar - have you advertised your vacant dates effectively? With the trend of last-minute bookings, your vacation rental can stand out by sharing availability widely. Use popular platforms like Airbnb, Booking.com, and VRBO to ensure your listing is enticing and up-to-date, attracting potential guests with high-quality photos and compelling descriptions.

Target last-minute bookings by implementing flexible policies, such as shorter minimum stay requirements and same-day bookings. This not only caters to spontaneous travelers but also creates a sense of urgency. Using Travelnest’s Smart pricing tool, you can make sure your prices stay ahead of the competition, as we will optimise them based on your property’s size, location and even the time of year!

Ready to get started?

By employing these strategies, you can maximise occupancy during the Easter season, ensuring your vacation rental is bustling with happy guests. So, get ready to welcome the Easter rush and watch your bookings soar! When you’re with Travelnest, we can support you in this. Book a free optimisation call with one of our property experts today to help your listing be the best it can be!